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Help Center

Free SWOT Analysis Creator

Design insightful SWOT analyses that help brands succeed.

Free SWOT Analysis Creator

Discover new possibilities with Venngage's free SWOT-Analysis Maker. Over 40,000 businesses use Venngage's customizable templates.

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Design from one of our Swot Analysis templates

Customize one of our professionally-designed templates. See all swot analysis templates

Swot analysis templates

Design an impactful SWOT Analysis that will give your strategy a head start:

Design an impactful SWOT Analysis that will give your strategy a head start:

With Venngage, you can easily design an attractive and memorable SWOT analysis to thrive in a competitive environment. Clear layouts help you organize your information, while helpful icons and other visuals let you effectively communicate your ideas and insights.

Design an impactful SWOT Analysis that will give your strategy a head start:

A visually-engaging SWOT analysis helps team members, executives, and clients all understand the areas they need to focus on and achieve business goals. You can design SWOT analyses to include in consulting reports, client presentations, internal audit reports and more.

Design an impactful SWOT Analysis that will give your strategy a head start:

Being able to quickly create a professional SWOT analysis is invaluable to anyone in a marketing, consulting or business development role for strategic planning.

Design an impactful SWOT Analysis that will give your strategy a head start:

You also won't need any design experience to create something captivating and professional, with Venngage's editor.

How to create a SWOT analysis in 5 easy and quick steps:

1
Sign up for Venngage with your email, Gmail or Facebook account — it's free!
2
Select one of our professionally-designed SWOT analysis templates to open the SWOT analysis maker.
3
Add each competitor, its logos, information and the strengths, weaknesses, opportunities, and threats you've identified.
4
Make your SWOT analysis matrix more visually appealing by choosing from thousands of icons, illustrations and stock photos available from our editor.
5
Download your SWOT analysis framework or share it directly from Venngage in a single click.
How to create a SWOT analysis in 5 easy and quick steps:

Design an impactful SWOT analysis by following these easy steps:

SWOT Analysis Templates

SWOT Analysis Templates

Choose a professional SWOT analysis template as per your business objectives. Draw your design inspiration from SWOT analysis templates that are corporate and professional, trendy and minimalist, highly visual and engaging.

Smart Editor

Smart Editor

Use our smart SWOT analysis editor for evaluation of internal and external business factors. Venngage's smart list and diagram features allow for a seamless SWOT analysis design experience for efficient decision-making.

Download SWOT

Download SWOT

Download your SWOT chart in PNG, PDF, Interactive PDF or PowerPoint format that can be added to PowerPoint, Google Slides, Word, Google Docs and other document editing tools.

Visual Design

Visual Design

Add or replace images, icons and illustrations with one click. Easily resize and frame stock photos with a click using the photo-frame widget.

Brand Identity

Brand Identity

Incorporate your brand identity into designs. From the editor, access My Brand Kit to apply your brand colors and brand logos to your design instantly.

Team Collaboration

Team Collaboration

Once you've upgraded to a Venngage paid plan, you can invite your team members to edit and provide feedback on designs.

CREATE A SWOT ANALYSIS
Visualize and brainstorm ideas with smart list and diagram features

Visualize and brainstorm ideas with smart list and diagram features

Venngage's diagram templates make designing a breeze.

You can easily add, edit, drag or delete text in your SWOT analysis in the simple drag-and-drop editor. Edit and resize your text box or arrow to your content with a few clicks.

Choose icons, illustrations, or images and add them to your design to make it stand out in a report and highlight your competitive advantages.

Choose from over 10,000 icons for a professional-looking SWOT analysis design

Use line icons, flat icons, and highly-detailed illustrated icons to emphasize key sections and findings throughout your SWOT analysis and ensure thorough assessment of your business' strengths, weaknesses, threats and opportunities.

Leave the mark of a professional graphic designer with Venngage's memorable icons.
Choose from over 10,000 icons for a professional-looking SWOT analysis design
One-click branding with My Brand Kit

One-click branding with My Brand Kit

Upload and save your brand colors, fonts and logo to your Brand Kit. Add your branding to any of our templates with one click.

You can also use My Brand Kit to set title, subtitle and body font styles and sizes.

The result? Designs that are uniform and consistent every time.

Collaborate with your entire team

Save time and effort designing with Venngage's real-time collaboration.

It's easy for everyone on your team to jump in, collaborate, work on a design and give each other feedback, all on a single design dashboard.

Our easy SWOT analysis creator transforms design and collaboration into a seamless experience, for anyone on the team, no matter the design skills.
Collaborate with your entire team

SWOT Analysis FAQs

What is Venngage?

Venngage is one of the world's leading online SWOT analysis and graphic design tools, with over one million users. Our online design tool makes it easy for non-designers to create professional SWOT analysis reports, competitor reports, and SWOT analysis presentations.

How can I make a SWOT analysis with Venngage?

Simple. Sign up for Venngage with your email, Gmail or Facebook account. Then, select one of our professional SWOT analysis templates and edit the text. Swap in new icons, colors, and photos, if you wish. Delete any sections of the template you don't want based on the business factors you want to evaluate..

What would I use a SWOT analysis for?

A SWOT analysis is ideal for understanding where an organization stands, what advantage it has and what directions it should take to grow. It is a presentation of an organization's strengths, weaknesses, opportunities, and threats that it faces. These are core insights that allow for meaningful strategizing, short-term planning and long-term planning.

Find a template that works for you? Sign up and access more free and new templates.

CREATE A SWOT ANALYSIS

Get started with one of our top SWOT Analysis templates:

CREATE A SWOT ANALYSIS