SWOT infographic is a useful technique for evaluating the strengths, weaknesses, opportunities, and threats of an organization. It is often used in strategic planning to identify the company's current position in the marketplace and to make decisions about where to focus its resources. Additionally, SWOT Infographic can be used to assess the potential of a new business venture or product. There are four main components to a SWOT Analysis—strengths, weaknesses, opportunities, and threats. Strengths are the characteristics of the organization that gives it an advantage over its competitors. Examples of strengths include a strong brand, loyal customers, innovative products, and a skilled workforce. Weaknesses are the characteristics of the organization that put it at a disadvantage relative to its competitors. Examples of weaknesses include a small market share, high costs, and little name recognition. Opportunities are external factors that the organization can capitalize on to improve its position in the marketplace. Examples of opportunities include a growing market, relaxed regulations, and a new target market. Threats are external factors that could damage the organization or its position in the marketplace. Examples of threats include a recession,
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